Migros Mini Mania

Switzerland kicked off the Little Shop trend in 2013 with Mini Mania at Migros, both the largest employer and supermarket chain in the country. Migros runs these kind of campaigns multiple times a year, gifting shoppers a free blind bagged miniature for every 20 CHF spent. 

All the Mini Mania stuff I've had has run big and is best suited for 1/4 or even 1/3 scale. Probably the best fit from this series for 1/6 is the Soft comfort toilet roll.

  

There were 52 miniatures to collect. Click on the item below to see an individual picture of it - the promo pics seem to be lost to the swirling mists of internet past so the images are from various ebay and aliexpress listings. 

1. MiniMania Card.

2. Der Orange Riese M Charm.

3. Miggy Charm.

4. Surprise.

5. Tomatoes.

6. Carrots.

7. Apples.

8. ?

9. Zwieback. (rusk bread)

10. Riesen-Cervelas. (sausages)

11. Heidi Berg-Bundnerfleisch.

12. Chicken.

13. Eggs.

14. Valflora UHT Drink.

15. Migros Choco Drink.

16. Le Gruyere. (cheese)

17. Leger Butter.

18. Migros Joghurt.

19. Creme Brulee.

20. Favorit Confiture. (jam)

21. Fit Flakes.

22. Hazlenut Spread.

23. Caruso Coffee.

24. Farmer Crunchy.

25. Paprika Potato Chips.

26. Belvita.

27. Frey Milch Chocolat.

28. Frey Risoletto Classic.

29. Midor Petit Beurre.

30. Generoso Cake.

31. Skai Spearmint Gum. 

32. Rosti.

33. Mifloc. (instant mash)

34. Migros Carolina Parboiled Rice.

35. Migros Spaghetti.

36. Anna's Spatzli. (pasta)

37. Anna's Pizza.

38. Migros Peas and Carrots.

39. Migros Tomato Ketchup.

40. Mirador Seasoning.

41. Vanilla Ice Cream.

42. Pelican Fish Fingers.

43. Pommes Frites. 

44. Ice Tea.

45. Aproz Sparkling Water.

46. Migros Orange Juice.

47. Migros Energy Drink.

48. Frucht Sirup.

49. Milk and Honey Shower Gel.

50. Candida Toothpaste.

51. pH-Balance Soap.

52. Sun Look SPF.

53. Migros Plasters.

54. Total Liquid.

55. Handy.

56. Soft Comfort Toilet Roll.

To go along with the minis you could get a play checkout, shopping cart, basket, till and money. There was also a collector's album, and a limited edition series of 16 extra grocery miniatures:

1. Jarimba Himbo.

2. Hand Cream.

3. Bon Chef Bouillon.

4. Bon Chef Soup.

5. Happy Hour.

6. Sausages.

7. Sandwich Paste.

8. Selina Adult Cat Food.

9. Ham.

10. Pastini.

11. Frey Mahony Chocolate.

12. Fish.

13. Juice.

14. Pasta.

15. Pasta.

16. ?

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